Case Studies: Governor's Club

Governor's Club - Equity City Club - Established 1982 - Tallahassee, Florida

Issue: Significant operating and staffing problems creating Board involvement in club operations, member dissatisfaction and declining cash flow

Initiatives Executed:

Conducted an in-depth club analysis and report for the Board that included:
1. Complete club review and inspection
2. Multi-year financial analysis
3. Manager and department manager reviews
4. Club staffing and payroll analysis
5. Board, Member and management focus groups and surveys
6. Governance review and analysis

Results

• Conducted a national search and hired a new certified Club Manager
• Established a new departmentalized income statement reporting system
• Redefined role of the Club Manager as COO level of responsibility
• Facilitated the development of a strategic plan with re-defined Vision/Mission statements
• Developed a written membership development and retention plan
• Operations have improved and stabilized
• Cash flow is steadily increasing
• Developed revised Bylaws and House Rules including:
- Strategic plan requirement
- Written roles and responsibilities for Board, Committees and Manager
- Resized Board with defined terms and officers
- Established a performance management system for manager and staff